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January 15, 2013

BeautyAsia 2013 at Marina Bay Sands

Singapore, 10 January 2013 – BeautyAsia, the region’s most established one-stop show for the beauty, spa and health industry is back for its 17th appearance at a new location. This year, BeautyAsia will be held at Sands Expo and Convention Center at Marina Bay Sands from 25-27 February. 

BeautyAsia 2013 will have the distinction of being the launch pad for Singapore’s first Hair Designer of the Year award. The competition is open to hairstylists from around the region. NailsAsiaTM 2013 will also be hosting its much anticipated 7th International Nail Art Competition with six award categories up for grabs including 3-D Folk Art Nail Design, French Sculpture Gel Nail and Mix Media Nail Art Design (theme: Chinese Zodiac).

<span>Organised by Lines Exhibition, BeautyAsia incorporates four distinctive shows: BeautyAsia, SpaAsia, HealthAsia and NaturalAsia. Every year, trade professionals, owners and operators of beauty business look to BeautyAsia for the latest technology, art form, leading products and upcoming industry trends from both the East and West. Exhibitors will be hosting a series of activities at the show including beauty workshops, product demonstrations and talks by leading experts and professionals from around the world. 


BeautyAsia 2013 is open from 11 am to 7pm during exhibition days. Admission to the show is free and is open to beauty and wellness trade professionals and other registered guests. 


Product highlights

The ultimate cover-up job

Still new to Singapore, paramedical skin camouflage is the art of concealing or covering skin imperfections/disorders with the use of cosmetics. This helps to minimise attention drawn to the imperfections and alleviate the sometimes psychological and social effects that these may have on the person’s life. Niks Cover Cream is a premier paramedical camouflage cream that can be applied thinly or thickly (depending on needs) for a soft matte finish. It comes in a range of 18 skin shades to ensure the closest possible match with one’s skin tone. 

Formulated in Singapore and made in the United States and Europe, the cream is suitable for all skin types and can be used after IPL, laser and microdermabrasion. Niks Cover Cream can be used to cover or normalise permanent and temporary discolourations such as:

Scars due to trauma, burns or cancer
Various types of pigmentation
Acne marks
Age spots
Varicose veins
Dark eye circles Temporary discolourations 


Nail magic at home

Red Carpet Manicure is the world’s first at- home professional salon gel manicure system for consumers, setting a new category in the consumer beauty industry. Nails lasts for weeks without chipping or peeling and stays truly glossy and in pristine condition. Red Carpet Manicure is truly the replacement for traditional nail polish. All it takes is 30 minutes to have gorgeous nails in the comfort of your home. So easy and fast that anyone can do it. Japanese brand Sha Nail Pro, the world’s leader in nail ornament, will also be showcasing its nail system. Made from a unique ultra-thin film, Sha Nail Pro allows you to layer designs with nail systems such as acrylic, gel and gel polish to create stereoscopic 3-D effects with no bubbles or wrinkles. Sha Nail Pro is the next generation in design and fashion for nails. 

Konjac clean sponge    </p>

You might not know it but Konjac or what is often known as konnyaku, is not just great for eating but can also do wonders for your face. The Konjac clean sponge is 100% natural as it is made from plant gel fibre. Besides being eco-friendly, its natural cleaning function makes it good for exfoliating and deep cleansing even the most sensitive of skins. It also promotes facial blood circulation and retains the skin’s moisture to make it soft and fairer.

Made in Taiwan, the Konjac clean sponge has received rave reviews in Korea and Japan as well. The Konjac clean sponges come in several versions to address the needs of different skin types, whether it is to curb acne, accelerate exfoliation or improve whitening.


***** I will be updating this entry with a complete list of the brands and vendors which you will be able to check out at the show *******

In past years, I have come across China Glaze, Deborah Lippmann, Zoya nail polishes selling at discounted prices.  There are also lots of opportunities to get beauty supplies (hair irons, tongs, etc etc), false lashes, salon equipment, and I heard that this year, Hakuhodo brushes will also be taking part.  I can't wait to share the final list of vendors as soon as I get more information.

Thanks for reading!

posted by Mae Michaela

Hi, can I know how can I attend this show? I heard it's only through invitation. I am very interested to as it seems to sound like IMATS.



@ Mae - you can register at the door to enter. That's what my friends have done in past years. It is not as 'happening' as IMATS though, not as many makeup brands and discounts. It is really a beauty industry tradeshow.

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Reviews: Foundations

Click to check out my foundation reviews

2011 Foundations & Powder Overview

2009 Foundations Overview

2009 Liquid Foundations Overview

Estee Lauder Double Wear

Shu Uemura Mousse Foundation

Shu Uemura Nobura Cream Foundation

Chanel Vitalumiere Aqua

Clarins Hydra Luminious Powder Foundation

Chanel CC Cream

Clarins Extra Firming Foundation

Cle de Peau BEAUTE Silky Cream & Concealer

Clé de Peau BEAUTÉ Brightening Base & Powder Foundation

Clarins Skin Illusion Foundation

DiorSnow Base Routine

Giorgio Armani Maestro Foundation

Giorgio Armani Face Fabric

Illamasqua Skinbase

Kevyn Aucoin Sensual Skin Enhancer

MUFE Mat Velvet+

MUFE HD Foundation & Powder

Lancome Teint Miracle Liquid Foundation

Lancome Maqui Miracle Compact Foundation

Lancome Mat Miracle 24H Foundation

Lancome UV Shield BB Creme

Lancome Regenerie Eclat Multi Lift CC Cream

Laura Mercier Overview

Maybelline Pure Mineral Liquid Foundation

Maquillage Long Lasting Cream Stick foundation

Maquillage Esscence Rich White Liquid UV foundation

Maquillage Multi Base BB & True Powdery UV foundation

NARS Sheer Glow

NARS Sheer Glow [Revisited]

Rachel K BB Cream

Shiseido Sheer & Perfect Foundation 

Shiseido Natural Finish Cream Concealer 

Shiseido Radiant Lifting Foundation

Shu Uemura Smooth Fit Liquid Foundation

Shu Uemura Mousse Foundation

Shu Uemura Instant Radiant Base

SUQQU Frame Fix Lasting Pact Foundation

Tom Ford Traceless Liquid Foundation

Clinique Age Defense BB Cream

Dior Capture Totale UV Base 

Bobbi Brown BB Cream

Freshel BB Cream

Laneige Snow BB Cushion

Ettusais Mineral BB Cream

Ettusais Quick Fix Powder

ZA True White Liquid Foundation



About Me

My name is Sophia, and I am in my early 30s. I am from Singapore and I am the sole writer of this blog.

About this Blog

I started this blog in 2006, I like to use a wide range of brands though I seem to have a growing preference for higher-end brands in recent years. I also like to share interesting things I have come across about makeup and beauty.

Currently The Makeup Blogette receives 39,000 unique views monthly or 2,238,932 views and counting.

My Makeup Style

I like classic looks (neutral tones on eyes, anything goes for lips & cheeks), though occasionally I try out dramatic/ statement looks.  I believe that a flawless base is the key to achieving great makeup looks.  I also believe that if you don't have great skin to start with, fake it with a good foundation routine, and even greater skincare.  I am currently loving Clarins & Lancome skincare products, and Vichy NormaDerm for tackling with breakouts.

What Cameras do I use?

Most of the pictures you see in post 2010 entries are taken with my Canon G-11.  Previously I was using Canon Ixus 80.  I do post some pictures which are taken with my iphone4 which I will state in that particular entry.  I have stopped watermarking my pictures as of 2011, because I think watermarks are ugly in general, and does not prevent people from stealing my pictures if they wish to.  I just take it as a compliment that my pictures are even worth stealing in the first place. I might look into getting a Canon EOS next year, not just for blogging purposes, but I also like photography in general.

My Favourite Makeup Brand(s)

It is hard to name just one, but I like NARS, Chanel, Illamasqua and the ocasional Guerlain, Dior & Urban Decay item.  I own quite a stash of MAC items, but recently I have stopped catching up with their collections, and I much prefer to splurge on a few really outstanding items.

Where to find me

Twitter (link button above!)  Email (stated above!)  Instagram (makeup_blogette)

I have no official Facebook fan page, and currently have no intention to start one at all.  The Makeup Blogette remains my personal hobby and property, so as such, I don't believe in having a Facebook fanpage for it.

Final Disclaimer

I bought/ paid for all of the products mentioned in this blog. I am not affliated to any company. If certain products are sent to me for review purposes, I will say so and express my honest opinions about them. In any case, I will only review and showcase the products which I have personally tried and tested, and enjoy using. I do not get paid to review anything.

No ads, no paid links etc please.  I am in charge of all content and pictures here.

I am not a makeup artist, nor do I have any professional training in makeup.




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